Toolbox
Apps
Self-leadership
- Werte-KompassChoose up to five values, order them and anchor them in everyday life.
- EnergiekurveLog your energy per hour and find your focus window and your low.
- Ja-Nein-FilterCheck requests with four questions and get a fitting answer.
- Kohärenz-CheckRate your sense of coherence after Antonovsky and match values with time.
- RückblickWeekly, monthly or quarterly review with five questions, collected.
- Burnout-CheckNotice the signals, check your supports, see the week's energy balance, drop three things and protect one.
Resonance
- Vier OhrenHear one message on its factual, self-revealing, relationship and appeal side.
- GFK-BaukastenPhrase a concern as observation, feeling, need and request.
- Konflikt-KompassAssess conflict style and escalation level, with a first step.
- Team-PulsRate psychological safety in the team with seven statements.
- Resonanz-KarteSort people, places and activities by whether they give or cost energy.
The Flow Principle
- Rückkanal-MessungTests prediction 1 of the Flow Model with your team: return channel now, saturation after ten weeks. Sign-in required; the data are yours.
- Funken-BedingungenThree conditions, nine questions: a ground that is never still, a gradient and repetition. The tool names the weakest condition and what creates it.
- Flow-KompassSeven questions along the sequence show which state a project, a team or you are in and which transition is due.
- Flow-SpielAssign terms to the Flow Model: states, transitions and the small cycle at emergence. Claude plays along and gives hints.
- Flow-KompositionSeven states and one frame as design laws: switch spark, pulse, pattern, tension, motion, emergence, interference and cycles on and off and watch the composition.
Design Thinking
- Double DiamondPhases, methods and modules
- Interviewfragen-CheckFind leading and closed questions
- Empathy MapSays, thinks, does, feels
- Point of ViewBuild POV and how-might-we questions
- Crazy 8s & SCAMPERTimer and idea cards
- Wirkung-Aufwand-MatrixFind quick wins
- StoryboardSix frames for a prototype
- TestprotokollFeedback grid and next iteration
- AnalysebogenRate a design in ten fields, with reasons
Editorial Design
- Legenden-BaukastenCaptions with what, who, where, when
- Flatplan-PlanerPlan page order and spreads
- Cover-CheckEight criteria and mini covers
- Stilvorlagen-PlanerPlan paragraph and character styles
- TypografieType scale, live readability, font preview and translation for CSS, iOS and Android.
- Format & RasterTrim size, type area, columns, baselines and grid as an InDesign script.
Industry Realities
Information Design
- BriefingCheck a brief, project brief in eight fields, material brief.
- DIKW-SortiererData, information, knowledge
- LATCHOrder the same programme five ways
- Diagramm-FinderThe right chart type for your statement
- Lie FactorShift the axes, measure the deception
- SchätztestBars or circles: which do you read more precisely?
- Tabellen-RegelnFive rules for readable tables
- Piktogramm-TestRead six signs spontaneously
Marketing Basics
- Marketing-MixAlign product, price, place and promotion
- Persona-KarteYour audience as a person with a goal and a hurdle
- Journey-MapTouchpoints and emotion curve per phase
- Kanal-MixSpread budget across owned, earned, paid and phases
- Ziel-CheckCheck a SMART goal and calculate conversion
- PositionierungPositioning map, one-sentence statement, value proposition.
Copywriting
- Klartext-CheckCheck sentence length, filler words and nominal style
- Headline-LaborFormulas, variants and criteria
- Stimm-ReglerFour dimensions, one sentence for the guidelines
- AIDA-BaukastenCopy in four stages with preview
- Zeichen pro KanalDoes the text fit on poster, post and subject line?
- CTA-CheckCheck button labels and shorten copy
Design Handoff
Layout & Prepress
- AuflösungsrechnerEffective ppi and print checklist
- Format & RasterTrim size, type area, columns, baselines and grid as an InDesign script.
- Druck-ChecklistenPrepress in six phases, export settings, quality check before delivery.
- Papier & ProduktionFind and calculate paper, spine width, print process, ink on paper, colour profile.
- TastenkürzelShortcuts for Photoshop, Illustrator, InDesign and Premiere, Mac and Windows, with search and cheat sheet
Brand Strategy
Materials
- BriefingCheck a brief, project brief in eight fields, material brief.
- Veredelungs-PlanerEffect and effort of finishes
- Bindungs-FinderThe right binding for extent and paper
- Spezifikations-BlattAll production specs on one sheet
- Papier & ProduktionFind and calculate paper, spine width, print process, ink on paper, colour profile.
Packaging Design
- Funktions-CheckFive functions of a package
- Regal-TestImpact from a distance on the shelf
- Abwicklungs-RechnerFolding box from inner dimensions
- Material-MatrixEight material solutions compared
- Hierarchie-CheckOrder on the principal display panel
- Kennzeichnungs-ChecklisteMandatory labelling per product type
- Unboxing-JourneyTouchpoints from parcel to disposal
- ProduktionsplanerPlan backwards from the delivery date
Pipeline & Workflow
Visual Communication
- TypografieType scale, live readability, font preview and translation for CSS, iOS and Android.
- AnalysebogenRate a design in ten fields, with reasons
- BotschaftssatzShape goal and tone into a core message
- Ikon · Index · SymbolAssign and understand sign types
- BildwirkungTest crop, perspective and light
- Goldener SchnittCrop an image to φ, place the focal point on a golden line, export as JPG or PNG
- KontrastrechnerCheck WCAG contrast, AA and AAA
- BlickverlaufArrange a layout, see the reading order
- Kampagnen-AdaptionSpread a lead idea across channels and phases
- Wirkungs-CheckRate a draft by eight criteria